5 августа 2025 г.
Business insights
Hotels
The Peak Fitness Club at Jumeirah Carlton Tower chooses Technogym to personalise member experience
Located in the heart of Knightsbridge, Jumeirah Carlton Tower‘s The Peak Fitness Club & Spa offers members and hotel guests access to state-of-the-art health and wellness services.

The Peak's mission is rooted in promotion longevity and wellbeing, underpinned by the belief that wellness is an essential part of modern life. With foundational pillars of performance, intention, and empowerment, The Peak helps members integrate sustainable wellness practices into their daily routines.
In addition to a state-of-the-art gym experience, The Peak offers a curated spa menu designed to address the needs of modern lifestyles. The integration of advanced technology and holistic therapy reinforces the club’s commitment to wellness at every touchpoint.
“We’re committed to delivering a highly personalised, innovative wellness experience while staying true to our heritage,” says Alice Lightfoot, Director of Spa & Fitness. “This begins with the Technogym digital ecosystem and product innovation and runs through every aspect of our wellness services.”
In addition to a state-of-the-art gym experience, The Peak offers a curated spa menu designed to address the needs of modern lifestyles. The integration of advanced technology and holistic therapy reinforces the club’s commitment to wellness at every touchpoint.
“We’re committed to delivering a highly personalised, innovative wellness experience while staying true to our heritage,” says Alice Lightfoot, Director of Spa & Fitness. “This begins with the Technogym digital ecosystem and product innovation and runs through every aspect of our wellness services.”
A connected wellness experience with Biostrength and Checkup
As part of a significant transformation of its gym facilities, The Peak has introduced the Technogym Checkup and a full suite of Biostrength equipment to offer a deeply personalised, data-informed wellness experience.
“From discovering the Technogym Checkup and Biostrength this is the first time we have seen how AI could be authentically and meaningfully integrated into the guest journey. It aligns perfectly with our commitment to personalisation.” explains Alice.
The adoption of Biostrength wasn’t just about technology— it was a strategic move to offer members a cutting-edge experience while solidifying The Peak’s position as a leader in the wellness space.
Every member is encouraged to use the Technogym App, a digital hub for training plans, progress tracking, and content both inside and outside the gym. The member journey begins with Technogym Checkup, providing benchmark data across six key metrics. From there, the AI-powered Technogym Coach automatically adjusts training plans based on progress and available equipment, keeping members engaged and motivated. Meanwhile, Biostrength’s adaptive resistance equipment responds in real time to each user’s strength profile, ensuring safe, efficient, and tailored workouts.
“From discovering the Technogym Checkup and Biostrength this is the first time we have seen how AI could be authentically and meaningfully integrated into the guest journey. It aligns perfectly with our commitment to personalisation.” explains Alice.
The adoption of Biostrength wasn’t just about technology— it was a strategic move to offer members a cutting-edge experience while solidifying The Peak’s position as a leader in the wellness space.
Every member is encouraged to use the Technogym App, a digital hub for training plans, progress tracking, and content both inside and outside the gym. The member journey begins with Technogym Checkup, providing benchmark data across six key metrics. From there, the AI-powered Technogym Coach automatically adjusts training plans based on progress and available equipment, keeping members engaged and motivated. Meanwhile, Biostrength’s adaptive resistance equipment responds in real time to each user’s strength profile, ensuring safe, efficient, and tailored workouts.


New members at The Peak begin 'Peak Performance' consultation, starting with Technogym Checkup and includes 1-on-1 personal training sessions. The data gathered by Technogym Checkup enables the Technogym ecosystem to design hyper-personalised training plans, with Biostrength machines automatically adjusting to the user when they log in using Technogym App.
Members are guided through their Biostrength introduction by a team trained by Technogym Educators. Long-time members have responded positively, reporting smarter, more efficient workouts since the rollout.
The Peak's team of experienced personal trainers have embraced the technology as a way to enhance their support by blending expertise with innovation to deliver exceptional results.
Members are guided through their Biostrength introduction by a team trained by Technogym Educators. Long-time members have responded positively, reporting smarter, more efficient workouts since the rollout.
The Peak's team of experienced personal trainers have embraced the technology as a way to enhance their support by blending expertise with innovation to deliver exceptional results.
A partnership driven by shared values
The relationship between Technogym and Jumeirah Carlton Tower is built on mutual values: a passion for innovation, a commitment to design, and a focus on exceptional user experience.
“Technogym looks after us with the same care we extend to our members,” says Alice. “We’re excited about future collaborations, including activation events and educational sessions that strengthen our community.”
Technogym continues to support The Peak with expert training, bespoke design, and strategic guidance, ensuring the Club remains at the forefront of the wellness industry while preserving its distinctive identity and community spirit.
“Technogym looks after us with the same care we extend to our members,” says Alice. “We’re excited about future collaborations, including activation events and educational sessions that strengthen our community.”
Technogym continues to support The Peak with expert training, bespoke design, and strategic guidance, ensuring the Club remains at the forefront of the wellness industry while preserving its distinctive identity and community spirit.
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Продукция и услуги на территории Российской Федерации поставляются дочерней компанией Technogym, АО «ТЕХНОДЖИМ» г. Москва, ул. Верейская, 29с134, офис В211. | Идентификационный код: 7731585654